After Britannia, CCPA Pulls Up Sunrise Foods Over Misleading Bread Label0

• A to Z, Food Hygiene, Food Safety, Health & Wellness, News
• October 29, 2026

Key Update The Central Consumer Protection Authority (CCPA) has imposed a ₹1 lakh penalty on Sunrise Foods for marketing its Everyday bread as “100% Whole Wheat Bread” despite whole wheat flour accounting for only 64% of the finished product’s weight. In its October 28 order, the authority directed the company to withdraw the misleading claim