Key Update

The Food Safety and Standards Authority of India (FSSAI) has directed all State and Union Territory Food Safety Commissioners and Central Licensing Authorities to ensure that food business operators (FBOs) immediately remove the term “ORS” from their product names, labels, and trademarks. The directive covers all instances where the term appears — whether used alone, with a prefix or suffix, or as part of a brand name.

Misuse of “ORS” Violates Food Safety Laws

In its official statement, FSSAI stated that using “ORS” in the name or branding of food products such as fruit-based, non-carbonated, or ready-to-drink beverages violates the Food Safety and Standards Act, 2006, and the regulations framed under it. The authority noted that such labelling misleads consumers by creating a false impression that the product has the same properties as a medically approved oral rehydration solution.

Previous Allowance Now Revoked

Earlier, FSSAI had permitted manufacturers to use “ORS” as part of a trademark or name if they clearly displayed a warning label stating:

“The product is NOT an ORS formula as recommended by WHO.”

However, after a detailed review, FSSAI revoked this permission, stating that no food or beverage product can use the term “ORS” in any manner.

Violators to Face Legal Action

FSSAI emphasised that products using “ORS” in their labels or branding will now be treated as misbranded and misleading, making them liable for punishment under Sections 52 and 53 of the Food Safety and Standards Act, 2006. The authority has instructed all food safety officials to ensure immediate compliance and to take strict action against those who violate the regulations.

Source: Economic Times